Flowr has been getting a steady stream of mentions across the web and in various social media circles. It’s always a good idea to track and document (as in media clipping) all the mentions of your brand so you can go back later and contact them again and let them know of new releases or that you’ve addressed their concerns.
The two basic tools for this that we’re using are: Flowr groups and Flowr bookmarklet that integrates with your browser.
Start by going into Groups view in top-right corner of your network and create a new Group. We call it Flowr mentions, but do put your brand in.

This will give you a nice new group that anyone can participate in and share any mention of the company that they find online.
Also make sure that you install Bookmarklet, that you can find under Tools section in top-right corner. This will allow you to share links into this group with a single click on a bookmark.

With just one click you’ll share the links with everyone in the group and make it also searchable for later:

You’re not limited to just links. You can also go and upload whole screenshots of pages or PDF documents. This way you can use Flowr group as the place to store all your files and you’ll never lose them again on one of your network drives. Anyone can also easily comment on the shared link so that you can discuss any positive or negative mentions and how you woud like to address the comments.

Are you using Flowr for PR clipping and tracking mentions? Share your experience in the comments.